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Harr Toyota

100 Gold Star Blvd.
Worcester, MA 01606

  • Sales: 877-537-0985
  • Service: (855) 482-1783
  • Parts: (888) 683-0499

Posts by this Author: Blog Admin

Put Those Screens Down! The Toyota Highlander is More Fun

C'mon, people. The weather is starting to get nicer and there's a whole wide world out there waiting for you to explore. Put down your phones, tablets and computers and head out in the new 2014 Toyota Highlander to have an adventure. We here at our Worcester, MA dealership hope you come by soon and check out this fun and capable Highlander.

From the amazing amount of room to the fun tech features…

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Toyota Tacoma Ad Shows of Tow Rating with a Twist

We've seen the classic pickup ad that features tough guys crawling over rocks and dragging boulders with their trucks, all presented in super slow motion to really show off the vehicle's capability.

We get it; truck-makers want to show the world that they've got a model that can handle itself. At our Worcester, MA dealership, though, we tend to let the numbers do the talking. For example, we're pleased to report...

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Checking in With Toyota in Geneva

This week in Switzerland the 84th Geneva Motor Show kicked off, with Toyota displaying the present and future of their brand.

While some of the models that appeared will only be available to the European markets, like the new Aygo, it was still exciting to see everything Toyota was capable of engineering.

Take a look at a video highlighting the overview of what Toyota displayed at this year's show:

The models that were...

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Genuine Toyota Accessories add Value and Settle Disputes

We New Englanders revel in our practical nature. We like having what we need and nothing more, and what we do have ought to be well-built. That is why it's no surprise that the Toyota Brand is so popular in Worcester, MA.

If you're looking to get more out of your car, Genuine Toyota Accessories will give your ride more purpose. You can carry more, bring along the bikes, and, in the case of this father, teach your children the meaning of the phrase "and this is why we can't have nice things" at a young age…

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Toyota Isn't Afraid to get Dirty With This Lineup

When we here at our Worcester, MA dealership think of Toyota, we're usually thinking of affordability, reliability and fuel efficiency. The brand however wants people to start thinking of some of their vehicles as more rugged and adventuresome, as seen here with this ad for three of Toyota's new vehicles: the 2014 4-Runner, the 2014 Tacoma and the 2014 Tundra TRD Pro editions.

Pretty impressive, huh? The TRD Pro editions are clearly for…

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Digital Drifting with the Toyota FT-1 Concept

Toyota recently revealed the FT-1 Concept at the 2014 Detroit Auto Show and it blew some serious minds. Fast and aggressive, the only downside is that we may never get a chance to drive it. In real life, that is. Available as downloadable concept for Gran Turismo 6 on the PlayStation3, you can take to the track in the concept, available right now. Take a look below.

If this has gotten you craving a real…

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Check out the Toyota Highlander in our Worcester Showroom

If you frequent our Harr Toyota blog, then you already know that we're big fans of the RAV4, but that certainly isn't the only SUV in town. If you're looking for a little more space and a little extra grunt under the hood, then we recommend you check out the Toyota Highlander that's featured in our Worcester, MA showroom.

When it comes to interior convenience, the Highlander is king. The Toyota…

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Harr Toyota Presents: One More Reason to Love the 2014 RAV4

Now that the 2014 Toyota RAV4 is officially available for a test drive at our Worcester, MA showroom, we're guessing you're wondering what makes this CUV so popular. There's a large list of reasons to give the 2014 Toyota RAV4 a shot, but there's on in particular that's sure to appeal to our customers in particular: dual zone climate control.

What's that, you ask? It's quite simple: it…

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WiTricity and Toyota Team Up for Future Wireless EV Charging Stations

Taking to the road this holiday season, roads will certainly be packed, as too will the gas stations. What better way to bypass some of the problems than to have a vehicle that requires fewer or no gasoline fill-ups? With a plug-in hybrid or an all-electric, you can wave bye-bye to those pumps and keep the trip going, emissions-free.

And what better place to find such a vehicle than here at Harr Toyota? With models…

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Toyota Brings Buckle Up for Life to Another City

Did you know that automobile accidents are the leading cause of death for children between the ages of one and 12?

This chilling statistic is one of the many reasons that Japanese automaker, Toyota, is so committed to not only creating the safest possible features for new Toyota models, but also to its safe-driving programs geared toward young drivers and their parents.

And, one of Toyota's programs, Buckle Up for Life is expanding its…

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