New Toyota for Sale Worcester MA | Harr Toyota
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100 Gold Star Blvd, Worcester, MA 01606
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SOLD

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This vehicle has a pending sale.

Pending Sale indicates a customer has either reserved or has begun the process to purchase this vehicle. Please contact us directly to learn about similar vehicles.

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Last Chance For Gas Only RAV4 Models!  
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$250 TFS APR Subvention Cash
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ToyotaCare is a no cost maintenance plan with 24-hour roadside assistance. The ToyotaCare plan covers normal factory scheduled maintenance for 2 years or 25,000 miles, whichever comes first. 24-hour roadside assistance is also included for 2 years and unlimited miles.

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Toyota Safety Sense™ (TSS) is a bundle of active safety features included on many new Toyota vehicles at no additional cost. These innovative features were designed to help protect you and your passengers from harm.

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Disclaimer

Vehicle pricing is believed to be accurate. Tax, title, registration are not included in prices shown unless otherwise stated. Manufacturer incentives may vary by region and are subject to change. Vehicle information & features are based upon standard equipment and may vary by vehicle. Monthly payments may be higher or lower based upon incentives, qualifying programs, credit qualifications, residency & fees. No claims, or warranties are made to guarantee the accuracy of vehicle pricing, payments or actual equipment. Call to confirm accuracy of any information.

Additional Information

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New Toyota for Sale in Worcester MA

If you're searching for a new Toyota for sale in Worcester, Massachusetts, Harr Toyota has exactly what you need. We serve drivers near Worcester, Auburn, and Shrewsbury. From electrified hybrids to trail-ready trucks, we put the full range of new Toyota cars, SUVs, and pickups right at your fingertips.

Our dealer is conveniently located for drivers traveling along I-290, Route 12, and Route 20. Contact us today to learn more.

Explore the New Toyota Lineup

Toyota's current lineup is one of the most versatile in the industry, and we stock them all.

Here's a snapshot of what's available:

Toyota Model
Available Highlights
Drivetrains
Toyota Camry Spacious cabin, advanced multimedia technology, and a hybrid powertrain Front-wheel drive, all-wheel drive
Toyota Corolla Compact dimensions, Toyota Safety Sense features, available hybrid powertrain Front-wheel drive, all-wheel drive
Toyota RAV4 Flexible cargo space, SUV versatility, available hybrid powertrain Front-wheel drive, all-wheel drive
Toyota Highlander Three-row seating, family friendly cabin, available hybrid powertrain All-wheel drive
Toyota Tacoma Pickup-bed utility, towing capability, available off-road equipment Rear-wheel drive, four-wheel drive

Toyota Safety Sense comes standard across nearly every model, and available all-wheel drive on most vehicles.

How to Browse Our New Toyota Inventory

Here's how to make the most of our inventory:

  • Filter by Model: Looking specifically for a RAV4 or Tacoma? Use the model filter to narrow results instantly.
  • Sort by Price: Set your budget range to see only the vehicles that fit your monthly payment goals.
  • Choose Your Body Style: Toggle between sedans, SUVs, trucks, and hybrids to compare what's available across categories.
  • Select a Trim Level: Already know you want a Camry XSE or Highlander Platinum? Filter by trim to jump straight to the right configuration.
  • Color and Feature Search: Have your heart set on a specific exterior color or need features like a sunroof or leather seats? Narrow it down with the available feature filters.
  • Check Availability in Real Time: Each listing shows current stock status, so what you see online is what's actually on the lot at 100 Gold Star Blvd.

When you spot a Toyota you like, you can request a quote, schedule a test drive, or even start the financing process, all right from the listing page.

Financing a Toyota

Finding the right new Toyota is only half the equation. Our finance team works with drivers to build payment plans that make sense for real budgets.

Start online with our pre-approval form to get a clear picture of your buying power before you even set foot in the showroom. The trade-in calculator helps you estimate the value of your current vehicle, and the payment estimator lets you experiment with different loan terms, down payments, and interest rates.

If you're considering a lease, that can be a smart move for drivers who like upgrading to the latest Toyota every few years, especially with how quickly Toyota is rolling out new hybrid and electric technology.

FAQs

Are Toyota cars reliable?

Toyota has a longstanding reputation for durability and dependable ownership. Models such as the Corolla, Camry, and Prius offer practical options for daily driving, commuting, and long-term ownership.

What is the best Toyota for families?

The ideal Toyota depends on your family's needs. The Sienna offers flexible family transportation, the Grand Highlander provides three-row SUV versatility, and the RAV4 suits smaller families seeking practical space and available electrified powertrains.

What are Toyota’s most popular car models?

Toyota has earned a reputation for dependable vehicles, with the Toyota RAV4 standing out as one of the brand’s most popular models in the United States. Kelley Blue Book ranked the RAV4 as the third best-selling vehicle in 2025.*

Find a New Toyota Today

When you're ready to find your next new Toyota for sale near Worcester, MA, Harr Toyota is the place to be. Contact us today to get behind the wheel of your next Toyota.

*Source: Kelley Blue Book

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